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2019 In The Press…
The Rebel Whitecoat Podcast:
Could Your Beauty Products Be Making You Sick? with Cassandra McClure
Meet my beautiful guest Cassandra McClure. She is an internationally recognized, multi award-winning Clean Beauty makeup artist, educator and business mentor, Cassandra's work has been featured in several bridal publications, on celebrities and tv shows.
With over 10 years in the beauty industry as both an elite celebrity and destination wedding stylist Cassandra has an in-depth knowledge of complexions, bone structure, color utilization, product formulations, and ingredients. She is also a widely recognized educator and sought out for her role in the niche Clean Beauty space that is taking the beauty industry by storm.
In this episode we dive into how To Clean Up Your Beauty Regimen, Wear Less Makeup, and Create a Flawless Look in Five Minutes. Cassandra mentions so many amazing clean products. Check them out on IG and use coupon code CLEANBEAUTY…
From Makeup Artist To Podcaster To Product Creator: Cassandra McClure Launches Lash Binder Tool
Celebrity makeup artist, Beautycounter educator and Clean Beauty Podcast host Cassandra McClure set out to make great-looking false lashes achievable on an at-home budget with the launch of Lash Binder. The $29.99 patent-pending lash application tool is the result of years of frustration on the part of McClure as well as her clients and friends who lamented their inability to put on false lashes sans professional help.
“I had issues with applying lashes for a long time,” says McClure. “I brought the issue up at a workshop. Someone there told me, ‘You should develop this tool.’ Nine months ago, I did and handed it out to my makeup artist friends. I didn’t have to give them instructions. They all just picked it up. It’s a simple, straightforward tool. Once I started getting the feedback, I knew I had something….”
Clean Beauty Is Cassandra McClure
Foundation, concealer, eyeshadow, moisturizer, facial wash, primer, setting spray, and the list goes on. Women, including myself, put piles of none clean beauty products on our face, body, and hair daily. However when we break out, we put on more concealer; when we get red bumps, we put on more foundation; when we get itchy skin, we find a new lotion. However, more and more women and men are starting to realize, that red bumps, breakouts, itchy skin, and redness, are not “normal” things your body goes through. It is caused by the piles of chemicals we put on daily.
At ALT Summit in Palm Springs, I sat down with Cassandra McClure to discuss clean beauty. McClure hosts a podcast, called “Clean Beauty”. Before her podcast, she was a model and now is a celebrity makeup artist specializing in clean beauty. She saw first hand what the beauty industry cares about, and that is money.
By the pool at the Saguaro, McClure talked about her journey into cleaner and more sustainable makeup....